I have many, many negative thoughts about WOTC.
Wizards of the Coast, a Hasbro subsidiary, is the embodiment of everything I hate about corporations. It has become not just interested in quarterly earnings, but myopically focused on the trailing few quarters and the targets for the next few. It is the owner and supposed warden of an important part of my life and culture, but it is constantly willing and able to make trade-offs against my interests in favor of its own. As KFC has protected the institution of wholesome dinner for working families, Wizards of the Coast, a Hasbro subsidiary, has looked over trading card gaming for competitive players.
This analogy runs fairly deep. Nobody has to enter a Magic tournament or eat a bucket of fried chicken, and indeed, each year, more evidence emerges that doing neither is a good idea.
That said, if you look around at DOTA or Hearthstone or CS or anything, you will wee the immense value that competently organized Pro Play provides to the community. Their whole competitive play structure is so greedy and short-sighted, the irony being that it could be sooo much more successful if they properly supported it.
Honestly, I don't really think that competitive Magic is "Magic at its best". As Laz said, someone probably ran the numbers and saw that this is the case. Different from every other popular eSports (or whatever we are speculating that the higher ups want to complete with), Magic has an absurdly high price of entry. The monetary barrier of entry to competitive play is just too big for the average teenager grow up to be the Sumail or Arteezy of Magic (for those that don't follow the Dota scene, these are two of the top Dota players, and they are just on their late teen years). Magic can't possibly be as good as any other game in the eSports segment until this price issue is solved, so it feels like they will just cash out with the big prize headlines and focus on the tabletop aspect of the game instead.
MaRo's last article mentions that the average MtG player has played for over 10 years and had a couple of breaks in between. I didn't run the numbers, but I imagine that there isn't a lot of people that would manage to spend 10 years with the game without finding other priorities in life, and competitive play is just not a priority for these players. This last year I'm coming back to Magic in a different country and a different mindset, and I can see a lot of people that are much more casual-oriented. Personally, I've never been good enough or had enough time and income to even dream of playing professionally, and I always saw FNMs, GPs and other tournaments just as a fun occasion to meet some friends and play some games. Id rather just focus on playing some drafts whenever I can, some commander now and then, and keeping my cube and my collection up to date. With these announcements, it feels like this might not be very far from the reality of most other players out there (though most others might have a modern or a legacy deck instead of a cube). Again, the amount spent with competitive players isn't justifiable if my own experience is an average description of your audience.
To me, this all points to competitive players just not being the target audience of Magic. I mean, even though design- and storytelling-wise the game tries to be as inviting as possible to people from any gender, ethnicity, etc, the reality is that we will only keep seeing 95% white dudes with a lot of disposable time and income playing the pro tour because it just demands a ton of money to keep up with the metagame. I just feel that the game is probably growing much more horizontally than vertically. The content on the mothership seems to reflect that as well, with a lot of emphasis on community-based content made to please very different archetypes of consumers ( much more than 3-4 years ago, at least). Hasbro might as well just stick to what they have learned over the years by making Magic as boardgamey as possible, reaching as large an audience as they can, and let just a trace of competitive play to entice the competition-oriented teens.
As with most of my posts, this took far longer than expected and was extremely painful, since I used my tablet to type this. So:
tl;dr: Magic is a shitty game to turn into an eSport, mostly because of price of entry. In the meantime, the people that probably make Wizards the most money won't ever want to play professionally.
I think a big difference is, eSports largely relies on having a large number of eyeballs on the product. The Pro Tour mostly serves as an abstract pillar of competitive play, and I honestly think that without the PT, people at my local shop would spend less on the game.
I have no numbers to back this, but I would guess that, per player, Magic players spend a lot more than those who play / follow other eSports. The reason sponsorship works in other eSports is because the large number of eyeballs that can be directed towards products. It's kind of a key distinction, and WOTC probably gets a decent ROI on the stipends they give out.
What I imagine they could try doing in the future is making sure that they support more ambassadors for other target audiences, like cosplayers, collectors, etc.
cosplayers... as a marketing resource...
corporate-funded cosplayers...
cosplayers... being sanctioned and rewarded...
is this what u want
is it really
Look...if you're cutting payouts to your "pro players" who are supposed to be a big draw to your giant quarterly marketing event trying to pass itself off as a legitimate tournament...that is not a good sign for the health of the pro tour. It also doesn't look great for the future of the game if this a sign of them scaling down on their e-sports, as its essentially an admission that hearthstone or <insert other> modern game is heavily pressuring them in a demographic they need a presence with: the competitive gamer.
Lets not over intellectualize this.
The funding hasn't made Platinum a real thing—who would disagree with that? Especially after watching Enter the Battlefield, a celebration of Owen and Reid living at their parents' houses. Pro Magic is a cruel farce, the current system sucks, and I think they're trying to scrap it. Getting rid of (most of) the current crop of "pros" is an excellent first step. Do you really want Owen representing your brand?
I'm fine with Reid representing them. Good guy You are right though that the current system sucks. Their proposed "solution" is even worse though, and on top of that they tried to rob people from money already promised to them. Out of the blue. I would be pissed too.
You'ld have to make the games a lot more comprehensible. Magic is a complicated game, much more complex then Hearthstone, no matter which way you look at it. Glance at the game state of a game around turn 4-7 and chances are you won't be able to tell what's happening right then and there, even if that's just because it's damn near impossible to read the power and toughness of the creatures on the table, and because there's aura's and equipment hidden beneath those creatures. That's why it's hard to attract new fewers. Unless you already know the cards, it's damn near impossible to know what's happening in a match.The hard part is: how to transform the game into a Hearthstone competitor?