UB bothered me way more when it first released, but with all of WoTCs decisions in the past few yeas I just don't really care anymore. They killed Constructed for the most part in favor of Commander, they shoveled in way too much product to keep up with yearly, and they've mostly abandoned classic Magic aside from a new set once in a while. If they don't care about their own unique IP why should I?
Magic IP just doesn't matter at all under this leadership and they're way past the point of return. I would have liked it if they had the foresight to think of Constructed before injecting it fully into the game, but it's too late for any of that as
Orcish Bowmasters and
The One Ring have shown. There's way too much demand for this product and leadership doesn't give one shit about diluting their brand if it means lining up their pockets. Long term consequences? That's for the next CEO to figure out.
Might as well just embrace the stuff you like and ignore what doesn't appeal to you. Hell, nowadays I'll ignore whole Magic original sets like Outlaws and Aetherdrift if I find the aesthetic absolute dogshit whereas before I'd try to make time for each prerelease and draft sets a few times. For UB I'll straight up just ignore whole releases that don't appeal to me like Doctor Who or new Jumpstart cards only in shitty mobile game anime art treatment.